hey!
hey!
product designer
[ visual craft + experience design ]
product designer
[ visual craft + experience design ]
product designer
[ visual craft + experience design ]
Turning complex problems into polished experiences that people want to explore.
Turning complex problems into polished experiences that people want to explore.
more work
Campaign Automation Builder
Enabled faster campaign launches with a no-code automation tool.
TapOnIt • 2025
🛑 Problem
Customer Support had to manually build campaigns or rely on engineering to set them up on the backend, which slowed down launches and limited design options.
🛑 Problem
Customer Support had to manually build campaigns or rely on engineering to set them up on the backend, which slowed down launches and limited design options.
🔥 Impact
The campaign builder enabled users to create automated subscriber journeys without developer help. Customers sent more messages through the platform, while Customer Support spent less time manually building campaigns.
Campaign Automation Builder
Enabled faster campaign launches with a no-code automation tool.
TapOnIt • 2025
🛑 Problem
Customer Support had to manually build campaigns or rely on engineering to set them up on the backend, which slowed down launches and limited design options.
🛑 Problem
Customer Support had to manually build campaigns or rely on engineering to set them up on the backend, which slowed down launches and limited design options.
🔥 Impact
The campaign builder enabled users to create automated subscriber journeys without developer help. Customers sent more messages through the platform, while Customer Support spent less time manually building campaigns.
Revenue & Campaign Operations Dashboard
Unified revenue and campaign data to support faster internal decisions.
TapOnIt • 2025
🛑 Problem
Leadership, Marketing, and Customer Success teams relied on different tools and workflows to understand business performance and campaign activity. Revenue reporting and campaign planning were disconnected, making it difficult to identify trends, coordinate launches, and maintain visibility across accounts.
🛑 Problem
Leadership, Marketing, and Customer Success teams relied on different tools and workflows to understand business performance and campaign activity. Revenue reporting and campaign planning were disconnected, making it difficult to identify trends, coordinate launches, and maintain visibility across accounts.
🔥 Impact
The dashboards gave Marketing, Customer Success, and leadership teams greater visibility into business performance and campaign operations, helping them make faster decisions and coordinate work more effectively.
Revenue & Campaign Operations Dashboard
Unified revenue and campaign data to support faster internal decisions.
TapOnIt • 2025
🛑 Problem
Leadership, Marketing, and Customer Success teams relied on different tools and workflows to understand business performance and campaign activity. Revenue reporting and campaign planning were disconnected, making it difficult to identify trends, coordinate launches, and maintain visibility across accounts.
🛑 Problem
Leadership, Marketing, and Customer Success teams relied on different tools and workflows to understand business performance and campaign activity. Revenue reporting and campaign planning were disconnected, making it difficult to identify trends, coordinate launches, and maintain visibility across accounts.
🔥 Impact
The dashboards gave Marketing, Customer Success, and leadership teams greater visibility into business performance and campaign operations, helping them make faster decisions and coordinate work more effectively.
TVenture: A Travel App Concept
Delivered & tested a travel booking concept in just 48 hours.
Virtual Designathon • 2022
🛑 Problem
As part of a 48-hour designathon, our team of 4 was challenged to create a travel booking concept from scratch. With limited time and a broad problem space, we needed to quickly identify user needs and deliver a testable solution.
🛑 Problem
As part of a 48-hour designathon, our team of 4 was challenged to create a travel booking concept from scratch. With limited time and a broad problem space, we needed to quickly identify user needs and deliver a testable solution.
🔥 Impact
Produced a polished, testable prototype in 48 hours by aligning the team and making quick and informed decisions.
TVenture: A Travel App Concept
Delivered & tested a travel booking concept in just 48 hours.
Virtual Designathon • 2022
🛑 Problem
As part of a 48-hour designathon, our team of 4 was challenged to create a travel booking concept from scratch. With limited time and a broad problem space, we needed to quickly identify user needs and deliver a testable solution.
🛑 Problem
As part of a 48-hour designathon, our team of 4 was challenged to create a travel booking concept from scratch. With limited time and a broad problem space, we needed to quickly identify user needs and deliver a testable solution.
🔥 Impact
Produced a polished, testable prototype in 48 hours by aligning the team and making quick and informed decisions.
about me
I’m a product designer with a background in graphic design and a not-so-linear path into tech. Along the way, I’ve become deeply empathetic, curious, and tuned into how people think and feel.
